Today’s savvy home buyers rely on search engines and online directories to search for their new homes. Ensure your company ranks prominently on these websites by developing a Search Engine Optimization (SEO) strategy. Internet Marketing: The K... Read...

BASF has a promotion on until the 12th -- an online Design Challenge Forum, add an idea for a chance to win and iPad '>http://bit.ly/b2OwIu We are trying to engage the design build community in sourcing new ideas for Zero Energy School Constr... Read...

More from the Opening the Door to Green Building Study which will be presented GreenExpo365.com on October 7 at 10:00 am PDT. For more information on the presentation . Within any business sector, the successful introduction of new products or s... Read...

On October 7 at 1:00 pm PDT, I will be presenting the Opening the Door to Green Building Study on Green Expo 365.  The following is another excerpt from the study... While exaggeration and hyperbole is not uncommon in the practice of selling ... Read...

Not sure if you saw this, but the Federal Trade Commission is re-evaluating its “ Guides for the Use of Environmental Marketing Claims .”  An Advertising Age report shared that updates to the 12-year old guides (expected by end of summer) could ... Read...

Eco-friendly. Good for the planet. Recyclable. Compostable. Biodegradable. What do these terms mean? Are they legitimate? Who's watching out for me? According to the law, each of the claims just mentioned is not only meaningless, but possibly ille... Read...

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An inflatable raft carrying eight people plunges and spins among car-size boulders on a ride down the churning Colorado River. Millions of gallons of water pour through Grand Canyon's Class V rapids in a seemingly endless supply, dwarfing adventurers... Read...